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Management Hall of Fame
Most Respected Management Gurus
Martha Stewart
(1941-Present) - Multibillion Dollar
Taste!
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"I'm a brand" (Martha Stewart).
- "My life is my work, my work is my lifeā¦I can think about my work
twenty-four hours a day and it's pleasant." (Martha Stewart)
Key Work
A woman who turned her lifestyle into a multibillion dollar business
- Graduated from Barnard College.
- Gives up modeling.
- Gets a job as a stock broker.
- Starts a catering business.
- Publishes her first book, Entertaining followed by TV shows,
magazines, product endorsement, consultancy, and public speaking.
- Signs up multi-million dollar contract with Kmart.
- Times magazine refers to her as "the guru of good taste."
- Launches Martha Stewart Living magazine.
- Forms Martha Stewart Living Omnimedia. Becomes chair and C.E.O.
- Becomes an icon of modern culture and one of the richest and most
powerful women in US
Books & References:
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Byron, Christopher. Martha Inc.: Martha Inc.: The Incredible Story of
Martha Stewart Living Omnimedia. New York: John Wiley, 2002.
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January 1, 2022.
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